The Business of Happiness: Happiness as the short and sure path to greater effectiveness!

Three people sit at a desk, smiling and looking at a laptop screen together, with coffee cups and plants on the table in a bright office setting.

Study after study has found happier people to be more motivated and more productive than less happy individuals.

For instance, happier employees are more efficient and less likely to cheat than unhappy ones, and happier managers tend to make better decisions and are more insightful and creative than unhappy managers. Outside work, happier students do better than their peers in school, and happier couples generally make more money and churn out better kids than the average population.

The opposite is equally true: unhappy (e.g., those who are stressed, frustrated, or disappointed) employees, managers, students, and couples tend to be less effective and less productive than their happy peers.

What makes certain people more “happy” and others more “uptight and stressed”? In this course, we will explore these issues in detail.

We will learn what we can do to brighten up our lives, thereby increasing our chances of success in life and at work.

Learning Objectives
  1. Understand the myths and realities of what makes people happy and successful
  2. Know what one can actually do to increase one’s level of happiness
  3. Know what one can actually do to cope with life’s disappointments and stresses
  4. Know what to do to make your life and work more meaningful!
Course Outline
  1. Introduction: Are some people really born happier and less stressed than others?
  2. Myth vs. reality: What makes some people happy (vs. unhappy)
  3. What can economists tell us about money, success, happiness, and productivity?
  4. Important: Does our attitude influence our behavior, or vice versa?
  5. Ellen Langer (Harvard): of sense of control and illusion of control
  6. Important concept: internal vs. external locus of control
  7. How business executives can benefit from the business of happiness!
Who Should Attend
  • Anyone who wants to know what it takes to be happy.
  • Executives who want to improve their life and life’s outcomes.
  • Corporations who want to build a more “happy climate” at work, where workers are happier and hence more motivated and productive.
Testimonials

“ I’m glad to know of and engaged Maximus-the Xcellent Coach, whom is one of, if not, the most professional, enthusiastic coach whom shared a strong passion towards his role of bringing the best out of every individual. There was never a dull moment during his training session with his highly engaging training style and well balanced trainer/trainee exchanges approach. He continuously engages trainee to go through critical thinking by triggering the right questions, allows trainee to discover his/her potential with his coaching technique and always have the willingness imparting trainee with his wealth of knowledge.
I really enjoyed my time during the group training and individual coaching session had with Max.
Would highly recommend fellow professionals whom looking to further excel in work & life, to engage Maximus – the Xcellent Coach! “ – Lucas Yeap (GM)

Maximus was assigned to cover some topics with our company as a trainer. He was more of a facilitator, taking a more dynamic approach to sharing his knowledge through interaction with and amongst the attendees. I have also had the chance to receive some coaching sessions from him and it allowed me to know myself better. He respects all opinions, listens attentively, and is able to provide insightful comments which are thought-provoking and guides us to grow as a person. His sessions are truly enjoyable and there is always something to take away. Don’t take my word for it, attend his sessions yourself.
Thank you Maximus! – David Goh

Maximus – a Trainer here with us with great knowledge. His training skills are great, all of us are able to understand his teaching and are able to take lots of understanding and value from his teachings as well. With his excellent coaching skill, I would strongly recommend Maximus. – Eugene Tan (Admin Manager)

I have attended countless seminars and courses throughout my professional and personal life. Maximus is definitely one of the very few trainers who has vast knowledge in the subject matter as well as the extraordinary ability to ensure the attendees are completely engaged from start to end of the session. I truly enjoyed being Maximus’s student. – Satish Shanmugam (Project Director)

Trainer

CBS Master Trainer – Maximus Sia (MScIM) – Leadership Psychology Coach

Man with glasses smiling at the camera, wearing a gray vest over a white shirt. his hair is styled upward.

“Gain the Psychology Advantage” – Lead from the INSIDE-OUT

As a Leadership Psychology Coach, Maximus Sia drives the following mission:

“To help leaders gain the Psychology Advantage in Leadership, cultivate Inner Clarity, build Mental Immunity, and develop the Psychological Capabilities to lead decisively and confidently in any conditions.”

Over the past 16 years, Maximus has engaged more than 50,000 leaders across Asia, from SMEs to global organisations, facilitating leadership workshops, seminars and executive development programmes for professionals, managers, directors and senior executives. With over 35 years of leadership experience, he has evolved into a seasoned Corporate Trainer, Master Practitioner in NLP, Public Speaker and Leadership Psychology Coach.

Gain the Psychology Advantage in Leadership

Through years of engaging with leaders, Maximus observed that today’s workplace has become increasingly complex and psychologically demanding. He believes the greatest challenge facing modern leaders is no longer a skills gap — it is a psychological capability gap.

“Psychological challenges require psychological capabilities.”

This conviction inspired him to develop The Psychology Advantage™ in Leadership, an evidence-informed framework that integrates psychology into leadership development to build resilient, adaptive and psychologically capable leaders. To further advance this work, Maximus is pursuing a doctoral research paper on this subject, with a PhD in Professional Coaching and Human Development at the International University of Professional Studies (IUPS, USA). Maximus advocates the integration of psychology as a core pillar of modern leadership development.

Clientele

Singapore Airlines, Applied Materials, the Ministry of Home Affairs (MHA) and its agencies, A*STAR, Home Team Science & Technology Agency (HTX), MINDEF, SkillsFuture Singapore (SSG), Yamato Transport, Singtel, OCBC, AIA Singapore, and many others.

SG60 Showcase

In celebration of Singapore’s 60th year of independence in 2025, NewInAsia Singapore recognised Maximus Sia as one of 60 distinguished speakers and trainers featured in the SG60 Independence Showcase publication.

Professional Profile

Maximus is professionally certified as:

  • International Associate Coach (ICI Germany)
  • Neuro-Linguistic Enneagram Practitioner (IEA)
  • NLP Master Practitioner (American Board of NLP)
  • Master of Science in International Marketing (MScIM), University of Strathclyde, UK

As a Sales Coach with over 35 years of sales leadership and coaching experience, Maximus previously built a successful career in the Financial Advisory industry spanning over 16 years, where he was consistently recognised as a top performer, multiple award winner, and global convention qualifier.

He is also an SSG DACE and ACTA-certified facilitator, having delivered more than 100 SkillsFuture Singapore (SSG) WSQ modules in leadership, people management, service excellence, and professional development.